The Appetizer The Mobile Content Venture, a group formed from 12 major media companies, announced that by late 2011, they have promised to start upgrading TV stations in the United States, in order for them to deliver Mobile DTV. Â
The Appetizer Google TV was just released to the world over a variety of systems and peripherals including set top boxes and fully integrated television sets. Google TV runs on the Android OS and the videos are played via Flash. Google TV functions not so much as an alternative to your standard television options such […]
The Appetizer On October 18th , 2010, media mogul/rapper Jay-Z, Microsoft and Random House Publishing group subsidiary Spiegel & Grau launched a worldwide viral ad campaign/videogame for Jay Z’s upcoming autobiography, “Decoded” (in stores November 16th).
The Appetizer The concept of Gamification is to take the core basic elements developed and perfected in gaming and integrate them into real world products to encourage consumer purchase, usage, and loyalty.Â
The Appetizer NBC, like all of the major networks, are still developing their digital platform offerings in terms of content, and most importantly, revenue models.Â